İş Yerinde
İş Yerinde
Full-Time
Medium Level Manager
Marketing
Marketing
999+ application
Full-Time
Medium Level Manager
999+ application
Marketing
Major Accountabilities
· Has a quality focused mindset.
· Reporting of adverse events that are proclaimed by physicians, pharmacists, patients and all other parties to Drug Safety & Epidemiology Department in time and in compliance to relevant Novartis SOP
· Developssales forecastand ensureskey trackingmeasures are in place.
· Identifiescountry-specificinsights using marketresearch, competitiveintelligence,and understandingof diseaseareas.
· Prioritizesappropriatetargeting, positioningand messagingacross allcustomer segments.
· Implementsportfolio tools, e.g.category sales aids, digital platforms
· Optimizeschannel/promotionalmix for individualbrand through appropriate resourceallocation thatmeets brand objectivesand customerneeds.
· Prepares and implement product & strategy trainings & updates for field force at trainings and cycle meetings
· Createsand deliversoperational plans appropriateto life cycleof brand to optimizereturn for
Novartis.
· Executeskey expertdevelopmentprogram.
· Leadsdevelopmentand deliveryof key promotionalcampaign materials from insightsto review, productionand implementation.
· Managesbrand financeand budgets,including appropriate managementof brand resources.
· Drivesconsistentexecutionof product strategythroughout Marketing, Sales,Managed
Markets/MarketAccess, Medicaland SciOpsusing appropriateKPIs.
· Manageseffective agency partnerships.
· Monitorsbusinessperformanceand external environmentvia appropriatetools andtakes correctiveaction asrequired to meet businessobjectives.
· Acts asbrand championto create focus and enthusiasmboth internallyand with externalcustomers andagencies.
· Collaborates with market access, medical and Sci-Ops departments to support marketing authorization and reimbursement processes
Key performance indicators/Measuresof success
· Sales vs forecast
· Marketshare andmarket sharegrowth
· Qualityof input into the pre-launch,launch processand post-marketingsurveillance
· Qualityof launch strategiesand timelinessof implementationof marketingactivities
· Quality, variability of marketing mix
· Feedbackfrom CPOsand BF Headsregarding qualityof deliverablesand supportneeded to maximizesales/profits on a globalbasis.
· Qualityof country/region/globalproduct salesforecasting
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