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Digital Marketing Specialist

Multinet Up

İstanbul(Avr.)(Şişli)

İş Yerinde

İş Yerinde

Job Type

Full-Time

Years of Experience

4 - 6 years of experience

Department

Marketing

Marketing

Application Count

590 application

Job Type

Full-Time

Years of Experience

4 - 6 years of experience

Application Count

590 application

Department

Marketing

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QUALIFICATIONS AND JOB DESCRIPTION

Operating since 1999, Multinet Up stands out as the sector leader by providing employees of public and private companies with a wide range of solutions and services such as payment system foundations & management; smart city solutions; pre-paid account management for individuals; wallet & card services; money transfer and invoice payment services. 

Multinet Up designs and provides value adding solutions by creating innovative financial technologies for its shareholders. By providing solutions which vary from food card to car leasing and plane tickets, Multinet Up has become the 5th largest information technology firm in the financial technology sector. 

With its 21.000 clients from public and private sector companies, over 2 million card users and nearly 40.000 affiliates compromised of cafes, restaurants, markets, stores and petrol stations, Multinet Up is the pioneer of financial technology and services sector in the 81 cities across Turkey. Since 2010, Multinet Up operates as a subsidiary of Up Group based in France.

We are looking for a Digital Marketing Specialist to join our team with the following qualifications:

  • Minimum 4 years experience in digital marketing (2 years of experience in B2B business is preferred)
  • Expert in lead generation, lead funnel analysis and optimization
  • Expert manager of Adwords accounts
  • Professional in managing wide range of digital advertising types
  • Experienced and had deep knowledge in SEO, SEM, Retargeting, Analytics, and Display
  • Experienced in technical developments of Analytics, SEO, Tag Manager, Data Studio, etc., and had  skills to  provide coordination between IT teams and digital agency
  • Had Digital Agency background
  • High communication, coordination, and organization skills so that he/she successfully manages    common projects with different departments of the company
  • High analytical skills, expert in analysing data and prepare reports
  • Advanced level of written and spoken English
  • Adapt to flexible working hours
  • Has high responsibility, self-motivation, and job tracking skills


Job Description:

  • To support building up digital marketing strategies of the company, to prepare digital marketing plans accordingly and make them to be executed
  • To develop strategies and cooperations in order to generate lead traffic from various sources
  • To develop and manage digital marketing set-ups that provide lead generation
  • To manage digital ads campaigns that focus primarily on lead generation, to monitor the performance, offer and take actions that will increase the performance, to make media plans where lead generation budget and media usage are optimised
  • To look for new channels that bring high conversion rates, and make these channels be adopted and used
  • To analyse the corporate web site and the company’s digital ads through Google Analytics and other web analytics tools, present these analysis by to the executive team
  • To prepare daily, weekly, monthly lead performance reports on regular basis
  • To cooperate with Tele Sales, Brand, Product, and Business Development teams in order to increase the performance of digital marketing ads and develop the customer experience
  • To manage the Adwords account of the company, determine KPI’s, make developments on campaign structures and strategies, and build up strategies
  • To manage and develop the web sites of the company in terms of content, design, and user experience
  • To analyse the datas given by the SEO tools, provide the necessary developments to be done in terms of SEO, and coordinate the digital agency to take actions accordingly
  • To keep track of the new technologies in digital marketing so that the company is always up to date of new trends and technologies
  • Manage the digital marketing budget of the company
  • To handle the relations with the agencies, evaluate their performance, manage them in a way to maximize their performance


Preferred Candidate

Bachelor’s(Graduate), Master’s(Student), Master’s(Graduate), Doctorate(Student), Doctorate(Graduate)

Dijital Pazarlama Uzmanı pozisyonu ile ilgili daha detaylı bilgi almak ya da diğer iş fırsatlarını incelemek için aşağıdaki sayfaları inceleyebilirsiniz.

Dijital Pazarlama Uzmanı Dijital Pazarlama Uzmanı Maaşları Dijital Pazarlama Uzmanı Nasıl Olunur? Dijital Pazarlama Uzmanı Nedir? Dijital Pazarlama Uzmanı İş İlanları
Hakkımızda

1999’da ofis çalışanlarının öğle yemeği ihtiyacına yönelik geliştirdiği yemek kartı çözümüyle faaliyetlerine başlayan, 2010’da Fransız Up Group’un bir

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Yan Haklar

Özel Sağlık Sigortası, Yemek Kartı (Setcard, Ticket, Multinet, Sodexo vb.), Hayat Sigortası.

Dijital Pazarlama Uzmanı pozisyonu ile ilgili daha detaylı bilgi almak ya da diğer iş fırsatlarını incelemek için aşağıdaki sayfaları inceleyebilirsiniz.

Dijital Pazarlama Uzmanı Dijital Pazarlama Uzmanı Maaşları Dijital Pazarlama Uzmanı Nasıl Olunur? Dijital Pazarlama Uzmanı Nedir? Dijital Pazarlama Uzmanı İş İlanları