Brand Manager

EVYAP SABUN YAĞ GLİSERİN SANAYİ VE TİCARET A.Ş.

QUALIFICATIONS

·Min. 3 years of experience in Brand Management in a FMCG company

·University degree from one of the reputable universities

·Determined, success and result oriented personality with high energy level

·Strong analytical skills, interpersonal skills and creative pursuit

·Excellent command of written and spoken English

Job Description

·Works on market analyses, price analyses and consumer research for determining the brand strategy which contributes to business strategy and commercial plans

·Coordinates the advertising strategies (both Above the Line and Below the Line) and creates campaigns, promotions and indoor & outdoor activities to increase the market share

·Prepares the marketing plan, annual budget and communication/media plan for the Brand Manages and organizes product launches

·Conceptualize strategic initiatives and implement details of a campaign

·Works in cooperation with the sales, production and finance teams to achieve results and acts as a key point of contact, works closely with customer teams to ensure that brand performance data is shared, and that upcoming activity is fully communicated

·Tracks consumer and market insights by reviewing metrics such as sales volume, market share, profit projections, pricing and distribution and by conducting consumer research