Responsible for end to end Performance Marketing strategy , Online CRM, all digital paid media .
Facilitate the execution ROAS targets.
Running and optimizing global marketing campaigns on all channels such as Facebook, Google, and other ad networks.
Planning and executing our marketing and promotional calendar with other departments
Maximising the sales and profit potential of the digital sales channels through commercial understanding of product, customers, and our internal capabilities, whilst maintaining and enhancing the brand image and overall customer experience
Responsible for Daily/Weekly/Monthly reporting of all Marketing channel KPIs (Direct/Seo/Paid social/Organic social/PPC/Affiliates/Display)
Determine and communicate the resources (time, budget, equipment, etc.) required to complete the project.
Monitor the progress of the projects and adjust as necessary to ensure successful completion