Trade Marketing Executive

Bel Karper Gıda San. A.Ş.

• Bachelor's Degree in Business Administration, Management Engineering, Industrial Engineering, or similar fields,
• 2 years experience in an organised trade environment.
• Excellent verbal and written skills in English,
• Good command of Windows applications.
• Strategic thinking skills
• Selling capability, negotiations.
• Ability to cope with a multitask environment
• Preferable prior work experience in an FMCG environment in sales and as part of channel and category sales development team.
• Understanding needs of the market & customer,
• Building collaboration,
• Clear in communicating thoughts and ideas.
• Military servise completed for male candidates

İŞ TANIMI

• Support in the development of annual channel based plans,
• Coordinate trade investment budgeting and reporting including periodic reports & presentations
• Promotional Evaluation
• Managing and Developing POP materials
• Conducting merchandising workshop
• Merchandising manuals
• Portfolio, Pricing and Planogram management
• Maximize Return on Investment on trade promotions and visibility agreements with trade
• Manage and report all relevant brand spends and ensure to keep within budget to achieve objectives on a monthly basis
• Delivering revenue, volume and share goals for the company.
• Extensive analysis to understand customer business drivers, support identifying future growth initiatives and making necessary preparations for annual top-to-top meetings.
• Communicating of annual agreement in-store execution details to sales field.
• Planning and implementation of promotions and insert activities, including supply chain coordination.
• Develop effective account activity calender communication tool with sales field in order to secure excellent in-store execution of activities.
• Conduct frequent market visits to identify in-store execution opportunities.
• Measure, monitor and report key accounts activities.
• B2B Utilizations to evaluate consumer pull, activity performance, new product performance and take actions when necessary.
• Work with related commercial and support functions to drive account specific initiatives.
• Responsible to track&monitor customer’s activity and discount budget and ensure actual spend will remain within plan.
• Follow up and control all invoices.